Built on Bulova’s vibrant history in motorsport – from soap box derbies to the upper echelons of auto racing – the new men’s 5-hand chronograph Racer watch is fine-tuned and designed for performance. The contoured stainless steel case features a unique design evoking the aerodynamic curves of the world’s fastest automobiles. A two-tone orange and black tachymeter ring offers further functionality, while pronounced pushers provide a distinctively automotive aesthetic. The spectacularly textured light blue dial features an orange and white racing pattern chapter ring, with a date display at 6 o’clock and subdials displaying the chronograph minutes and the 24-hour time. A bold orange chronograph seconds hand ensures optimal legibility no matter the speed. The dial is appointed with applied silver-tone markers and matching beveled hands, all filled with luminescent material for low-light visibility. The watch is paired with a 3-link stainless-steel bracelet with a deployant clasp for a secure fit. Whether gripping the wheel around the bend at the track or on your daily commute, the Bulova men’s Racer chronograph is a stylish expression of racing history and a passion for speed.

Continuing Bulova’s tradition of innovation and fine craftsmanship, our new Snorkel collection blends vintage-inspired design with a fresh, modern twist. The reimagined Bulova Snorkel shares DNA with the iconic Oceanographer through its classic yet recognizable case shape. In vibrant hues inspired by marine life, each 41mm timepiece features a retro case shape made with a new innovative Hybrid Ceramic—a composite material that feels luxuriously smooth with enhanced durability. This model’s wave-pattern blue dial and striking hybrid case pair perfectly with the blue unidirectional bezel with a bi-color insert and a case back etched with an image of a Blue Tang fish, paying homage to its oceanic roots. With silver-tone hands and markers with luminescent fill, a date display, and a matching blue perforated rubber strap, the men’s Snorkel embodies timeless design, and with 100m water resistance, it perfectly balances style and functionality with Bulova’s legacy of iconic watchmaking.

Continuing Bulova’s tradition of innovation and fine craftsmanship, our new Snorkel collection blends vintage-inspired design with a fresh, modern twist. The reimagined Bulova Snorkel shares DNA with the iconic Oceanographer through its classic yet recognizable case shape. In vibrant hues inspired by marine life, each 41mm timepiece features a retro case shape made with a new innovative Hybrid Ceramic—a composite material that feels luxuriously smooth with enhanced durability. This model’s wave-pattern brown dial and striking hybrid case pair perfectly with the green unidirectional bezel with a bi-color insert and a case back etched with an image of a Sea Turtle, paying homage to its oceanic roots. With silver-tone hands and markers with luminescent fill, a date display, and a matching green perforated rubber strap, the men’s Snorkel embodies timeless design, and with 100m water resistance, it perfectly balances style and functionality with Bulova’s legacy of iconic watchmaking.

Continuing Bulova’s tradition of innovation and fine craftsmanship, our new Snorkel collection blends vintage-inspired design with a fresh, modern twist. The reimagined Bulova Snorkel shares DNA with the iconic Oceanographer through its classic yet recognizable case shape. In vibrant hues inspired by marine life, each 41mm timepiece features a retro case shape made with a new innovative Hybrid Ceramic—a composite material that feels luxuriously smooth with enhanced durability. This model’s wave-pattern dial and striking hybrid case pair perfectly with an orange unidirectional bezel with a bi-color insert and a case back etched with an image of a Clownfish, paying homage to its oceanic roots. With silver-tone hands and markers with luminescent fill, a date display, and a matching orange perforated rubber strap, the men’s Snorkel embodies timeless design, and with 100m water resistance, it perfectly balances style and functionality with Bulova’s legacy of iconic watchmaking.

Continuing Bulova’s tradition of innovation and fine craftsmanship, our new Snorkel collection blends vintage-inspired design with a fresh, modern twist. The reimagined Bulova Snorkel shares DNA with the iconic Oceanographer through its classic yet recognizable case shape. In hues inspired by marine life, each 41mm timepiece features a retro case shape made with a new innovative Hybrid Ceramic—a composite material that feels luxuriously smooth with enhanced durability. This model’s wave-pattern white dial and striking hybrid case pair perfectly with a gray unidirectional bezel with a bi-color insert and a case back etched with an image of a Great White Shark, paying homage to its oceanic roots. With silver-tone hands and markers with luminescent fill, a date display, and a matching gray perforated rubber strap, the men’s Snorkel embodies timeless design, and with 100m water resistance, it perfectly balances style and functionality with Bulova’s legacy of iconic watchmaking.

Capture the bright, spirited rhythm of Marc Anthony’s iconic music with this all-new Bulova ladies’ timepiece, crafted in collaboration with the legendary singer to create the perfect summer companion. The refreshingly bright case is made from polished white ceramic and silver-tone stainless steel, while 100m of water resistance offers the reliability you need from the beach to the trail. The all-white dial features a date window, luminescent hands, and roman numerals accented by three diamond hour markers at 1, 3, and 5 o’clock, numbers chosen by Anthony for their personal significance. Completing this beach-ready watch is a white ceramic bracelet with a deployant clasp with pushers for a secure, comfortable fit. For all your seaside outings, reach for this ladies’ timepiece from Bulova’s exciting collaboration with Marc Anthony.

Partnering with legendary performer Marc Anthony, Bulova presents the bold Marc Anthony Maquina men’s timepiece. The watch has modern design with a rugged edge, with a faceted silver-tone stainless steel case with 100m water resistance and a flat sapphire crystal with anti-reflective coating for exceptional legibility. The brilliant blue dial features silver-tone and orange accents, including orange accenting at 1, 3, and 5 o’clock, chosen by Marc for their personal significance. The dial features a date display and registers displaying running seconds and 60-minute chronograph counter. Paired with a vibrant orange silicone strap, this exceptional timepiece perfectly captures the essence of Anthony’s timeless music, keeping you in time so you never miss a beat.

The Bulova men’s Maquina collection gets the Marc Anthony treatment, with the iconic performer adding his personal touch to the modern design. A boldly distinct stainless steel case features grey and gold IP plating, with a daringly faceted silhouette. The multilayered grey dial features luminescent paint on its markers and its skeletonized hands, with gold-tone accents around a 24-hour subdial and a running seconds subdial. The translucent center dial and its aperture offer a glimpse at the timepiece’s beating heart: an automatic 21-jewel movement with a power reserve of 42 hours. The watch is paired with a rugged silicone strap with a secure 3-piece buckle closure. Combining Marc Anthony’s stylish edge with Bulova’s precision, this new Bulova men’s Maquina timepiece is the perfect companion for those who want to make a statement.

Capturing the daring style of Marc Anthony, one of music’s most influential artists, Bulova presents the all-new Marc Anthony Series A. The bold, angular silver-tone stainless steel case features brushed finishing with polished accents, a silver-tone bezel with grey accents, a flat mineral crystal, and a screw-down crown. The stunningly vibrant blue dial combines sunray texture along the hour track and a central dial with a radiant sunburst finish, complete with hands with luminescent treatment, polished indices, and a grey running seconds sub-dial. The dial is further accented with diamond hour markers at 1, 3, and 5 o’clock, chosen by Marc for their personal significance. Visible through both the dial aperture and an exhibition case back, the open heartbeat automatic movement features 21 jewels and a 42-hour power reserve. The 44mm watch has 200m of water resistance and is complemented with a matching silver-tone stainless steel bracelet with a push-button deployant clasp. Uniting Marc Anthony’s iconic music with Bulova’s proprietary technology and Bold at Heart spirit, this new men’s timepiece will keep you always within style’s rhythm.

From the legendary Bulova Marine Star collection, this elegant ladies’ timepiece offers unrivaled style. The silver-tone stainless steel case features a modern design with a bold crenellated fixed bezel and symmetrical case flanks. A flat sapphire crystal and protected crown provide modern reliability which is furthered by 100m of water resistance. The lustrous blue mother-of-pearl dial adds a splash of color to the timepiece, with eight diamond hour markers and a refined handset with luminescent fill for superb legibility in all conditions. The watch is paired with a dual-finished silver-tone quick-release stainless steel bracelet with a push-button deployant closure that provides both comfort and security. For timeless elegance no matter the occasion, this Bulova ladies’ timepiece makes the perfect companion.

From the legendary Bulova Marine Star collection, this sporty and elegant ladies’ timepiece offers unrivaled style. The gold and silver-tone stainless steel case features a modern design with a bold crenellated fixed bezel and symmetrical case flanks. A flat sapphire crystal and protected crown provide modern reliability which is furthered by 100m of water resistance. The iridescent mother-of-pearl dial adds a captivating twist to the timepiece, with eight diamond hour markers and a refined gold-tone handset with luminescent fill for superb legibility in all conditions. The watch is paired with a matching two-tone quick-release stainless steel bracelet with a push-button deployant closure that provides both comfort and security. For timeless elegance no matter the occasion, this Bulova ladies’ timepiece makes the perfect companion.

The A-15 Pilot Watch is inspired by the 1944 Military Issue A-15 “Elapsed Time Watch” and incorporates unique features of the original. A stainless steel case with distinctive black dial features two rotating inner discs operated by two crowns. The 2H crown rotates elapsed time while the 4H crown indicates dual time. The unique design of this timepiece, as well as its functional features, are made more authentically with a fine 21-jewel automatic movement with a 42-hour power reserve. The subtle topstitched brown leather strap completes the look. Sapphire crystal with anti-reflective coating. Water resistance to 30 meters.

Inspired by Bulova’s military heritage and vintage watches of the time, the Hack Watch infuses historical elements for a contemporary lifestyle. The updated style features a three-hand 21-jewel automatic movement with a 42 hour power reserve. The stainless steel case with an ivory dial and luminescent hands and markers also features a center track on the dial displaying 24H time. Black leather NATO strap. Domed mineral crystal. Water resistance to 30 meters.

Celebrating Bulova’s military heritage and the Veteran’s Watchmaker Initiative, a nonprofit organization whose focus is to teach war veterans, especially disabled veterans, the highly skilled art of watchmaking. The updated HACK watch features a Miyota 8S20-43A three-hand 21-jewel automatic movement with a 42 hour power reserve. The stainless steel case with a black dial and luminescent hands and markers also features a center track on the dial displaying 24H time. The screw-back case features a glass insert with the VWI printed logo. Watch features a domed mineral crystal, a green nylon strap and water resistance to 30 meters. By purchasing this watch, 10% of the proceeds will go to helping to support the Veteran’s Watchmaker Initiative.

Inspired by Bulova’s military heritage, this stylish field watch infuses historical elements of the iconic A-11 Hack watch into your contemporary lifestyle. The clean, sporty design features a self-winding automatic movement with a hack feature in a silver-tone stainless steel round case finished with a detailed coin edge and a blue dial with white Super-Luminova® hands and markers, a red second hand, and a brown nylon NATO strap with buckle closure. This essential timepiece has a smaller case size for everyday versatility and has a domed mineral crystal for durable wear. Water resistance to 50 meters.

From the Marine Star Collection. Six hand calendar chronograph in stainless steel with silver-tone finish and blue dial, flat mineral glass, screw-back case, and fold-over closure with pushers, safety bar and extender.

From the Marine Star Collection. New six-hand chronograph movement with 200-meter water resistance. In stainless steel with black glass insert on ratcheted rotating bezel, black dial with luminous hands and markers, and calendar feature, domed mineral crystal, screw-back case, stainless steel bracelet with fold-over buckle closure, safety bar and extender.

Bulova’s eye-catching Oceanographer men’s timepiece is a perfect blend of function and sport style. It features a stainless steel case and bright orange dial with a black supple rubber strap and fine Miyota automatic movement. It also has a rotating bezel in black and orange, and a calendar function, as well as being ISO certified, with water resistance up to 200 meters with a screw-down crown. It is topped with a domed sapphire crystal for the perfect finish. This is a modern take on a classic dive timepiece, and is sure to make a statement.

This new Bulova men’s six-hand chronograph watch from the Marine Star Collection delivers the vibrancy of the sea with the ruggedness required by those who wish to explore it. The silver-tone stainless steel case features a balance of brushed and polished facets, a flat mineral crystal, and a pull-out crown achieving 100m water resistance. The dial is a refreshing burst of orange with black accents, inspired by vintage Bulova timepieces, featuring silver-tone polished stainless steel hands and applied markers, all of which have been treated with luminescent material for low-light legibility. The dial features a running seconds sub-dial, with a central chronograph seconds hand and 60-minute and 1/20 seconds chronograph sub-dials. The dial is completed with an internal rotating 60-minute timing case ringl, operated by the crown at 10 o’clock. The watch is fitted with a matching silver-tone stainless steel bracelet with brushed and polished finishing and an extendable sport foldover clasp with pushers and a safety bar. Calling to mind marine life and equipped with the functionality befitting an explorer, this Bulova men’s timepiece is ideal for the seafaring adventurer.

An incredibly bold design, this men’s Bulova Marine Star Precisionist sport watch pushes the limits with Bulova’s cutting edge technology and a strikingly modern case. Defined by a rugged, angular profile, the 43mm stainless steel case features brushed facets and polished accents, with a unidirectional timing bezel with a ceramic insert, a sapphire crystal, and a screw-down crown ensuring 200m water resistance. The bright white dial takes its inspiration from the undulating crests of the ocean, with a wave pattern accented by applied hour markers and a bold handset, all featuring luminescent material for unrivaled legibility in all conditions. A date window is position at 3 o’clock, while the red-tipped seconds hand brings a subtle pop of color and sweeps smoothly around the dial thanks to Bulova’s proprietary Precisionist movement, a revolutionary 8-jewel quartz mechanism vibrating at a remarkable 262kHz and accurate to seconds per year with increased resistance to temperature changes. With a 3-link, dual-finished stainless steel bracelet featuring a secure foldover clasp, this men’s Bulova timepiece is equipped to handle everything from the office to the ocean.

An incredibly bold design, this men’s Bulova Marine Star Precisionist sport watch pushes the limits with Bulova’s cutting edge technology and a strikingly modern case. Defined by a rugged, angular profile, the 43mm stainless steel case features brushed facets and polished accents, with a unidirectional timing bezel with a ceramic insert, a sapphire crystal, and a screw-down crown ensuring 200m water resistance. The vibrant yellow dial takes its inspiration from the undulating crests of the ocean, with a wave pattern accented by applied hour markers and a bold handset, all featuring luminescent material for unrivaled legibility in all conditions. A date window is positioned at 3 o’clock, while the red-tipped seconds hand sweeps smoothly around the dial thanks to Bulova’s proprietary Precisionist movement, a revolutionary 8-jewel quartz mechanism vibrating at a remarkable 262kHz and accurate to seconds per year with increased resistance to temperature changes. Paired with a durable silicone strap with a pin buckle closure, this men’s Bulova timepiece is equipped to handle everything from the office to the ocean.

Ushering in a new era of electric boat racing, the Team Miami E1 Racing Marine Star B commemorates E1’s Team Miami and the E1 Championship. The striking timepiece designed in the Team Miami E1 colors features a silver-tone stainless steel case with a flat sapphire crystal with anti-reflective coating and 100m of water resistance, a custom logo case back, and a leather and silicone rubber strap that coordinates with the dial. The blue dial has silver-tone applied markers and hands with Super-LumiNova luminescent fill, bright green accents, a date display, and orange and silver-tone subdials, including registers allowing timing to 1/20 of a second. As the official timekeeping partner of E1 Team Miami, Bulova presents this special edition timepiece in its custom designed box inspired by this exhilarating new frontier of speed.

From the Marine Star Collection. Six-hand chronograph function with calendar, gold-tone stainless steel case with rotating dial ring to measure elapsed time, blue dial with gold-tone accents, flat mineral glass, screw-back case, blue leather and silicone strap with red stitch detail and three-piece buckle closure, and water resistance to 100 meters.

From the Classic Automatic Collection. New Sport style in two-tone gold and gunmetal IP stainless steel case, open aperture black dial with gold-tone accents and black inner dial ring, exhibition case back, skeleton automatic movement with 40-hour power reserve, sapphire glass, gold-tone stainless steel bracelet with double-press deployment closure, and resistance to 100 meters.